Black History: Kimberly Evans Paige
Written by wdkxwp on February 8, 2016
Kimberly Evans Paige
Many are unaware that behind some of the marketing and branding of the Coca-Cola product, Sprite, there is an African-American woman with a hefty resume and commendable experience.
Before taking on her current position as Vice President of Sparkling Brands, Sprite & Flavors at The Coca-Cola Company, Kimberly Paige’s reputation as a marketing and branding expert was only met by her grand accomplishments.
After attaining her B.S in Marketing and Communications from Howard University, and an MBA in Marketing from Clark Atlanta University, Kim commenced her career at Procter & Gamble where she was able to attain and develop her core marketing and branding skills.
She later advanced her career with Sprite & Coca Cola after rightfully earning a VP position within the company. Ms. Paige’s love for marketing and extensive consumer knowledge, has placed her amongst the elite in her field.
Today, Kimberly can be held responsible for Sprite’s four year run of double-digit growth and record earnings.
Written by: Racqui