Ticketmaster Introduces “All-in Pricing Experience”

Live Nation Entertainment, owned by Ticketmaster, is introducing a new ‘all-inclusive pricing model’, eliminating hidden charges and enabling potential ticket purchasers to view the actual cost of a concert or event upfront. The company stated in a press release, “Whilst fans are generally aware that ticket prices include service charges, revealing the total cost from the beginning simplifies the ticket purchasing process and aligns it with other retail shopping experiences.” Similarly, SeatGeek, as reported by The New York Times, is also implementing a comparable feature to exhibit the total costs of events.

Source: Pitchfork