streetwear
Adidas has launched a new campaign for its iconic Superstar II sneaker, enlisting cultural powerhouses like Missy Elliott, GloRilla, JENNIE, and Teezo Touchdown, with narration by Samuel L. Jackson. The campaign, split into chapters titled “Pyramids” and “Clocks,” draws parallels between enduring cultural monuments and the timeless appeal of the Superstar sneaker. Jackson’s dramatic voiceover […]
LL Cool J’s new apparel collection has hit the shelves, just in time for the holidays. Rock the Bells, named after his 1985 smash hit is trying to bridge the gap — binging the Cuban link chain in the latest release, collaborating with Atlanta based designer Alexander John, entitled: The Chain Collection. John released a […]
“Legendary style architect” June Ambrose is famous for combining hip hop, R&B and streetwear that is sought after by celebrities the world over. She has just announced that she will be collaborating with Puma on a new line of sportswear. Global Director of Brand an Marketing at PUMA, Adam Petrick commented on the collab, saying: […]
Baby Phat is back. The 1990s and early 2000s clothing line brought streetwear to the runway. The founder of the Baby Phat designer line, Kimora Lee Simmons, notes that this label “has always been designed by and for women.” And now, with Baby Phat’s collaboration with Foot Locker, it brings the first-ever collection for women […]
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