marketing

The NFL is partnering with entertainer Ice Cube’s pact to aid Black-owned businesses and combat the growing wealth gap in America. The league said it committed over $100 million to causes that assist Contract With Black America Institute initiative. It calls for the NFL to steer more business to Black companies in various sectors, including […]

According To AfroTech, last week Saweetie confirmed that she will be teaching a class at the University of Southern California (USC), her alma mater. Saweetie will be teaching a branding and marketing course to offer USC students the opportunity to learn how businesses should move and what’s trending today. In October 2021, Blavity previously shared that […]

Officials at Hulu have announced that they are in the process of negotiating a distribution deal for the rights to Lee Daniel’s Billie Holiday biopic: The United States Vs Billie Holiday. This deal is coming together right around the same time as the Oscar nominations, with other big streaming services like Netfix and Amazon Prime […]

Kimberly Evans Paige Many are unaware that behind some of the marketing and branding of the Coca-Cola product, Sprite, there is an African-American woman with a hefty resume and commendable experience.