apparel

17-year-old Mikey Williams has signed a multiyear footwear and apparel endorsement deal with Puma. Williams is the first American high school basketball player to sign a sneaker deal with a global footwear company. The junior from Charlotte, North Carolina is a combo guard and just a few years away from being eligible for the 2024 NBA […]

Cardi B announced, she is expanding her relationship with Reebok to include a collection of apparel. The line was inspired by ’90s fashion and the 28-year-old superstar’s favorite summer memories wandering the Coney Island boardwalk. The designs will be body-conscious and accentuate the curves of a woman’s body with “contouring cutlines and waist-cinching details.” The […]


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