Some Parents Plan On Spending $500+ On Supplies & Activities For Back-To-School

The majority of parents (68%) feel pressure to spend on optional back-to-school shopping and activities, according to a new Yahoo/YouGov poll of 1,729 U.S. adults. And any parent will tell you, back-to-school spending goes well beyond the class supply list, as we shell out for everything from youth sports fees to after-school care and more. More than a quarter of parents (28%) anticipate spending $500 or more on back-to-school expenses, and 75% plan to spend over $100. As the founder of The Purse, a publication about women and money, I love to talk to people about how they spend their hard-earned paychecks on everyday (and not-so-everyday) expenses. Back-to-school is the second biggest shopping event of the year after Christmas, and research from the National Retail Federation finds that families with students in elementary through high school plan to spend an average of $858.07 on clothing, shoes, school supplies and electronics. That’s down slightly from 2024 ($874.68), and a big reason for the decrease is all the economic uncertainty around tariffs.

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Source: Yahoo