ROCK THE BELLS
Written by Atu on January 22, 2020
Ever since last week on his birthday, January 14th, I’ve been meaning to share this information about a true pioneer in Hip-Hop! Mr. Smith bka James Todd Smith aka LL Cool J.
Just as Beyonce is getting her new IvyPark clothing line off the ground, Ladies will Love the Cool James #DropOne collection. Fellas too, for that matter. It’s an expansion of the Rock The Bells brand with limited edition clothing and accessories. Drop One includes collaborations as well as exclusive Rock The Bells-designed products referencing classic Hip-Hop elements. There are four, to be exact. The DJ, the MC, breakdancing and graffiti!
Additional details include vintage Hip-Hop party flyers, homages to gold link chains, graffiti and references to LL Cool J’s music career.
Drop One also features a limited edition Rock The Bells/Roots variety jacket inspired by custom outerwear worn by LL when he celebrated the launch of #RockTheBellsRadio.
Rock The Bells ‘Drop One’ launches exclusively through rockthebells.com January 28th.
