Candace Parker Named President of adidas Women’s Basketball

After retiring from a distinguished 16-season career in the WNBA, Candace Parker has been named the President of adidas Women’s Basketball. Her new role with adidas will focus on advancing women’s sports globally, emphasizing access, representation, and breaking down barriers. Parker will lead the development of women’s basketball product lines, aiming to leave a lasting impact on the sport for future generations. Her appointment reflects a shared commitment between her and adidas to foster a movement that goes beyond products to embrace innovation and empowerment in women’s sports. Eric Wise, Global GM at adidas Basketball, expressed confidence in Parker’s ability to drive the brand’s women’s basketball initiatives forward, acknowledging her legacy and passion for the game. Parker’s career achievements include multiple WNBA MVP awards, Olympic gold medals, and unique distinctions like being the first woman to win a championship with three different teams.

Source: BET

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