Match your SNAP with the double up food initiative at TOPS

The new partnership between ‘Field and Fork Network’ and Tops Friendly Markets in Rochester, N.Y. aims to stretch the value of SNAP benefits through the expanded ‘Double Up Food’ initiative. This program matches every dollar spent on fresh produce with an additional dollar, up to $20, effectively doubling the purchasing power for SNAP users. For example, spending $10 on fresh vegetables will earn a coupon for another $10 to use on the next shopping trip. The initiative also includes frozen produce, up to $5, at three specific Tops stores in the Rochester area. Mayor Malik Evans highlighted the convenience and nutritional benefits of frozen fruits and vegetables, especially for busy individuals and working parents. The participating Tops stores are located on Upper Falls Boulevard, West Avenue, and East Ridge Road. For more information, visit the Double Up Food Bucks website.

Source: Rochester First